I am a senior designer and brand strategist with over two decades of experience across heritage, retail, architecture, and higher education.
I lead design and brand projects that combine creativity with strategic impact — delivering campaigns, exhibitions, and digital experiences that elevate brand presence. My expertise spans art direction, brand governance, and project management, supported by a strong academic foundation in design history. Beyond work, I co-found creative communities, mentor peers, and explore design trends to stay ahead of the curve. Passionate about storytelling through design, I aim to create work that informs, inspires, and connects.
Clients
University of Oxford
English Heritage
WHSmith
Berman Guedes Stretton
Imperial College, London
Natural History Museum, London
Queen’s College, Oxford
Brasenose College, Oxford
Pizzahut, UK
Experience
Graphic design
Exhibition design
Retail design
Photography
Art direction
Brand management
Project management
Creative workshops
Academic research (Design history)